Makeup Ad Features Female Bodybuilder

I don’t actually find the ad attractive for the same reason I usually dislike pictures of bodybuilders (male and female): high contrast lighting and oiled skin, designed to show off every curve and angle of the subject’s frame. Well-defined muscles are beautiful in real life, though.

But more important than my preferences is the fact that MAC, a multinational brand, is branching out in terms of the type of bodies they hold up as examples of beauty.